Jordan Brand Gives A Desert Twist To The Jordan 3

The Air Jordan 3 is arguably one of the most popular and important sneakers ever created. It helped introduce a whole new way of thinking when it came to the Jordan signature line when it was first released back in 1988. Not only that, it was Tinker Hatfield’s efforts with the AJ3 that convinced Michael Jordan to stay with Nike, even though he was actively looking to leave his deal at the time. For sneakerheads, the traditional “Cement” colorways with the Elephant Print that has become nothing short of legendary over the years, have always been the draw for new retro versions of the shoe.

The “Desert Elephant” Air Jordan 3 is equal parts tradition and modern makeover. The Rush Orange, Fossil Stone, and Sail colors represent the new, while the black base and the traditional colorblocking feel as close to the OG as you can get with a new colorway. Whether it’s the perfect mix, we’ll let you decide. However, we can pretty much guarantee that under the lights of your Sneaker Throne, these are a pair you won’t regret owning. 

Look for the Air Jordan 3 “Desert Elephant” at retailers like Sneaker Politics and on the SNKRS app on July 30th.