Few celebrities have a documented history of enthusiasm for sneakers, and more specifically, Air Jordans, than We The Best Music Group founder, DJ Khaled. From his massive collection of sneakers to his insanely tall “sneaker closet” that was featured on Complex, Khaled is the perfect collaborator for Jordan Brand, but more importantly, he’s been the most meme-worthy human on the planet since the early days of Snapchat.
Khaled has been teasing his upcoming collaboration with Jordan Brand for the better part of the last year. It was revealed that the joint effort will be released on Cyber Monday and includes apparel as well multiple styles of the Air Jordan 5.
As DJ Khaled and Jordan Brand continue to build hype for the release, the official images of the DJ Khaled x Air Jordan 5 in “Crimson Bliss” have officially launched on the SNKRS app. The shoe features “WE THE BEST” across its left heel and sockliner, as well as “KEEP GOING” along the backside of tongues. Although we initially saw a number of samples from DJ Khaled’s social channels, as of now, we know for sure that the DJ Khaled x Air Jordan 5 “Crimson Bliss” is expected to release on Cyber Monday, November 28th.
